Production: Today's lesson

I have now made a lot more progress with my newspaper advert. This is a screenshot straight from InDesign, so the purple outline will not appear on my final product when I export it.

The progress I have made is the slogan and the date and time my documentary will be appearing on Channel 4. I have placed this into boxes with a white background, as I feel as though is the easiest background the text can be identified on. The date and time is in a slightly smaller size as this is not the main focus of the advert. 

I identified this as a convention of Channel 4 adverts, as seen below. 

The font I have used for the slogan and date is the same font I have used throughout my documentary, as my aim is to maintain a house style across my package of products, and I think this aim has been accomplished. 

This is my newspaper advert so far. I am really happy with the progress, and I now plan to ask my target audience for their opinion on what they believe I can adapt to make it better.

I asked Charlotte what she thought of this product, and she said that the picture is really effective as the lifeguards look serious and very professional. The colours are bright and really eye catching for the audience.
However, she gave me the advice of maybe placing a website or social media link somewhere on the advert. Due to the fact that this would be another subtle way of advertising the documentary. I really like this improvement Charlotte has given me and I plan to act on this improvement.



I then went on to ask Katie what she thought of the production of my ancillary product.
She told me that she really likes the main image I have used however, the two fonts next to each other look too different and almost ruin the look of the advert.
Katie gave me the advice of potentially making all the font on the page 'BEBAS' as this is the one that stands out more and looks the most effective for the audience to read.